The Lie of “Just Start an LLC” — And Why No One Explains the Rest
- Dewayne Williams
- 2 days ago
- 10 min read
If you ask ten people how to start a business, nine of them will give you the same answer:
“Just start an LLC.”
It sounds simple.
It sounds safe.
It sounds responsible.
And that’s exactly why it’s misleading.
Not because an LLC is illegal or useless—but because it has been oversimplified, overmarketed, and misunderstood to the point where most business owners think they’re building a business… when they’re really just filing paperwork.
This isn’t an anti-LLC article.
This is about what no one explains after you file one.

Why “Just Start an LLC” Became the Default Advice
The popularity of this advice has very little to do with strategy—and everything to do with convenience.
LLCs are:
easy to register
inexpensive to file
fast to approve
easy to sell at scale
Filing companies love them.
Accountants default to them.
Friends repeat it.
Social media amplifies it.
Why?
Because “just start an LLC” ends the conversation.
There’s no discussion about:
how the business will operate
how money should flow
how risk is managed
how growth is structured
how funding is obtained
And that silence becomes expensive later.
What an LLC Actually Is (Legally and Practically)
An LLC is a legal filing, not a business system.
In most cases—especially single-member LLCs—the IRS treats the entity as a disregarded entity, meaning:
the business does not pay federal income tax
income flows directly to the owner’s personal return
there is limited separation for tax purposes
finances are often intertwined
The state may recognize the LLC—but the IRS often does not treat it as separate.
That distinction matters more than people realize.
The Real Problem Isn’t the LLC — It’s What Comes After (or Doesn’t)
Most people stop at:
Articles of Organization
EIN
Business bank account
Then they’re told:
“You’re official.”
But “official” does not mean:
protected
scalable
fundable
properly structured
It simply means you exist.
And this is where the real problems begin.
Existing Does Not Mean Separate
One of the biggest misunderstandings in business is believing that having an LLC automatically creates separation.
It doesn’t.
When an LLC is treated as a disregarded entity:
the business does not stand on its own for federal tax purposes
the owner is personally responsible for the business income and losses
profits and deductions appear on the owner’s personal return
So even if the LLC has its own name, EIN, and bank account, the financial identity still flows back to the individual.
On paper, the business and the person are still connected.
“But I File as an S-Corp” — Why That Doesn’t Solve the Core Issue
This is where confusion increases.
An LLC can elect to be taxed as an S-Corporation.
But that election:
does not turn the LLC into a corporation
does not create a new legal entity
does not remove pass-through taxation
Both LLCs and S-Corps are pass-through structures.
That means:
income still flows through to the owner
the owner is still responsible for reporting it
the owner is still tied to the financial outcome
An S-Corp election may change how income is taxed, but it does not change who ultimately carries responsibility.
That’s the part people aren’t told.
The Cause-and-Effect No One Explains
Here’s the missing link.
When business income flows onto your personal tax return, you are telling the financial system:
“This business depends on me personally.”
And the system listens.
Banks.
Credit card companies.
Lenders
Mortgage underwriters.
Financing partners.
They all reach the same conclusion:
“Since you personally take responsibility for the income, we need you to personally guarantee the risk.”
That’s why:
business credit still requires personal credit
loans still require personal guarantees
funding decisions revolve around the owner
the business never truly stands on its own
This isn’t unfair.
It’s logical.
You accepted personal financial responsibility—so institutions respond accordingly.
Why This Limits Protection, Scaling, and Funding
When income, liability, and risk all flow back to the owner:
liability is harder to isolate
risk is harder to contain
funding remains personal
growth hits a ceiling
The business cannot outgrow the individual—because it was never designed to.
This is why:
personal debt-to-income ratios matter
personal tax returns are reviewed
guarantees are required
expansion slows
Not because the owner failed.
But because the structure was incomplete.
This Is What “They Didn’t Explain” Really Means
No one explained that:
registering a business is not the same as structuring one
pass-through taxation ties the owner to the outcome
disregarded entity status limits separation
personal reporting triggers personal guarantees
So people assume the struggle is normal.
It isn’t.
It’s structural.
Why Accountants and Filing Services Don’t Teach Business Structure
This is where many business owners feel let down—often without realizing why.
Most CPAs are trained to:
record transactions
ensure compliance
prepare and file returns
Their role is to report what already happened, not to design how a business should be built.
They are not trained to:
architect business systems
design entity frameworks
plan separation beyond basic compliance
That’s not a criticism—it’s simply not what they were educated or licensed to do.
Filing companies operate the same way.
They are trained to:
register entities quickly
upsell standardized add-ons
move high volumes of filings
They are not incentivized to:
slow down
teach strategy
explain long-term consequences
educate someone past the point of formation
Education takes time.
Strategy takes effort.
And neither scale well in a volume-based business model.
So business owners are left with:
an LLC
no operational infrastructure
no understanding of true separation
no roadmap for growth or funding
And when problems arise—when funding stalls, liability surfaces, or growth caps out—the blame quietly shifts back to the owner.
“You should’ve known.”
“You should’ve asked.”
“You should’ve done more.”
But here’s the uncomfortable truth most people won’t say out loud:
There is no money in education.
If there were, teachers wouldn’t be some of the lowest-paid professionals in the country.
Education doesn’t sell urgency.
It doesn’t create shortcuts.
It doesn’t promise speed.
It asks people to think, learn, and take responsibility.
And that reality leads directly into a moment most business owners—and even educators—rarely stop to confront.
A Moment of Perspective Most People Never See
This is where something recently clicked for me.
I logged into LegalZoom and Tailor Brands during the holiday season.
No sales.
No discounts.
No “limited-time offers.”
Just business as usual.
That alone is telling.
LegalZoom generates over $700 million per year.

Tailor Brands is estimated around $60–70 million annually.

Hundreds of millions of dollars.
Built primarily on LLCs.
With minimal education.
And no discounts—even during peak shopping seasons.
That realization was sobering.
Because while those companies focus on volume and simplicity, I am often expected to:
educate deeply
explain nuance
design structure
discount services
share my educational background to justify value
rush filings to meet urgency
answer questions continuously
remain available at all hours
And it raised an important question:
if multi-million-dollar companies aren’t teaching or promoting corporations, how are they structured themselves?
The Contrast Most Consumers Don’t Notice
Here’s the part few people stop to think about:
Those companies are corporations.
They don’t operate as single-member LLCs.
They don’t blur personal and business finances.
They don’t rely on discounts to validate value.
Their CEOs are not on social media teaching business every day.
They don’t need to.
Their model is simple:
sell ease
avoid depth
scale volume
They are not teaching you how business works.
They are selling access to a filing.
And they do so confidently, consistently, and at full price.
Why Discounts Feel Normal at the Bottom
(But Rare at the Top)
This isn’t about right or wrong—it’s about maturity.
In business:
discounts attract volume, not commitment
education requires intentional participation
structure requires buy-in
The most successful companies:
don’t train customers to wait
don’t make value negotiable
don’t chase validation
They build systems.
They build trust.
They build consistency.
Which is why discounts disappear as businesses mature.
Registration Is Not Operation
This is one of the most misunderstood truths in business.
Registering a company does not mean you know how to operate one.
Real operation includes:
money flow
contracts
liability management
documentation
separation between owner and entity
Most LLC owners:
mix personal and business funds
sign contracts personally
use personal credit
personally guarantee everything
At that point, the LLC is little more than a label.
Why LLCs Struggle With Growth and Funding
Lenders and underwriters don’t evaluate effort.
They evaluate:
structure
documentation
consistency
separation
Single-member LLCs often struggle because:
owner income and business revenue are blended
there’s no retained earnings strategy
no governance
no continuity
That’s why so many owners say:
“I make money, but I can’t get approved.”
It’s not hustle that’s missing.
It’s design.
The Difference Between a Business and a Business Vehicle
Many people believe they’re building a business.
In reality, they’re operating a business vehicle without understanding how it’s engineered.
A real business has:
systems
roles
documentation
continuity beyond the owner
Corporations are designed for this.
LLCs are designed for simplicity.
That difference changes everything.
Why Corporations Are Treated Differently
Corporations aren’t respected because they’re complicated.
They’re respected because they are:
separate legal persons
structured for continuity
designed to hold assets, contracts, and policies
built for growth and funding
This is why:
banks understand them
insurers price them differently
underwriters trust them more
It’s not status.
It’s structure.
The Real Lie Was the Omission
The lie was never:
“An LLC is bad.”
The lie was:
“That’s all you need.”
Business owners weren’t taught:
how businesses actually operate
how money should move
how separation is maintained
how growth is structured
So when struggle shows up, they assume it’s normal.
It isn’t.
It’s structural.
Conclusion
If all it took to build a successful business was filing an LLC, everyone would be winning.
Businesses don’t fail because people don’t work hard enough.
They fail because:
they were never structured correctly
they were never taught the rest of the story
And that story doesn’t start with:
“Just start an LLC.”
It starts with:
“What are you building—and how should it be designed?”
But here’s the most gut-wrenching part of all.
I just told you that the companies who push LLCs the hardest—LegalZoom, Tailor Brands—are multi-million- and billion-dollar corporations.
They don’t discount.
They don’t run holiday sales.
They don’t explain business.
Yet when I look at my own website:
I see Journey to Success on sale.
Legacy Builder discounted.
LLC-to-Corporation conversions marked down.
Business startup services bundled and reduced.
And it forces me to ask myself a hard question:
What am I really doing in this space?
Why, while staring at real numbers and real data, am I still doing the opposite of what works?
Why do I feel like I owe people a discount?
Why do I feel responsible for saving everyone?
The honest answer isn’t strategic.
It’s human.
Because I care.
Because I know what it’s like to be confused.
Because I know what it’s like to struggle.
Because I know what embarrassment feels like.
Because I know what imposter syndrome is.
Because I know what it’s like to:
second-guess every decision
wonder if you started the business the wrong way
feel behind while everyone else looks like they’re winning
question whether you’re even cut out for entrepreneurship
carry the pressure of bills, payroll, and responsibility alone
lie awake at night replaying decisions you wish you could redo
Because I’ve seen people lose years chasing the wrong advice.
Because I’ve watched hard-working people blame themselves for structural problems.
And because helping people matters to me—not just to start a business, but to understand it.
That’s why I can say this with honesty and clarity:
I understand.
But here’s the truth I’ve had to accept—one that doesn’t feel good, but is necessary:
I don’t get a gold medal at the end of the year for helping everyone.
The IRS doesn’t send a thank-you card.
All I ever get is:
“Dewayne, you’re a good man.”
And I know a lot of good men who are no longer here.
This isn’t bitterness.
This is reality.
Meanwhile, there will always be people:
Waiting for a sale.
Waiting for a discount.
Waiting for someone to make it easier.
That, too, is reality.
There will still be people who say it wasn’t discounted enough.
People who say it should’ve been free.
People who say, “It’s hard.”
People who say, “You don’t understand, Dewayne.”
Even after seeing raw facts.
Even after the numbers.
Even after the truth.
Some will still choose to keep their LLC.
Some will still challenge the message.
Some will still look for a reason not to change.
And that’s not a failure of information.
That’s human behavior.
Reality doesn’t reward good intentions—it rewards clear systems and solved problems.
This is what I mean when I say MAC Enterprise Consulting will be different in 2026.
Not colder.
Not less caring.
But more honest.
Because if I want to be recognized as a leader in the business space, I cannot ignore facts.
And the fact is this:
Success doesn’t come from teaching people endlessly.
Financial success comes from solving a problem people are actually willing to invest in.
The problem was never that people didn’t know how to start a business.
The problem is that they were told:
“Just get an LLC.”
And they accepted the shortcut instead of the education.
LegalZoom knew that.
Tailor Brands knew that.
They didn’t sell education—because that’s not what the market asked for.
But if you’re still here reading this, then you’re not looking for shortcuts anymore.
You’re looking for truth.
And the truth is this:
No one is coming to save you.
No one owes you anything.
And real business isn’t built on discounts—it’s built on design, structure, and intention.
Again, That’s not bitterness.
That’s clarity.
Sources & References
During the 2025 holiday season, I reviewed the websites of LegalZoom, Tailor Brands, and Incfile (now Bizee). Notably, none of these companies were offering holiday sales or discounts. That observation prompted a deeper look at their scale, revenue, and corporate structure.
LegalZoom.com, Inc.
LegalZoom is a publicly traded corporation. The company reported approximately $682 million in revenue in 2024, with trailing-twelve-month revenue exceeding $720 million in 2025.
Source: LegalZoom Revenue Data (2024–2025), StockAnalysis.com
Tailor Brands
Tailor Brands is a privately held company. While exact audited figures are not publicly disclosed, industry estimates place its 2024 revenue at approximately $66.8 million.
Source: Tailor Brands Revenue & Growth Estimates, GetLatka.com
Corporate Structure Context
It is important to note that these companies themselves operate as corporations or large private entities, not as single-member LLCs like the small businesses they help consumers form. This distinction gives them access to capital, scale, continuity, and systems that are fundamentally different from the typical LLC structures most new entrepreneurs begin with.
Source: Wikipedia — LegalZoom, Corporate Structure; General LLC vs. Corporation Definitions

